• Financial / M&A Communications

    To communicate financial results, an investment or an acquisition requires specific advisory and communication skills.

  • Corporate Communications

    Corporate communications plays an important role in protecting and enhancing corporate and brand reputations.

  • Spokespersonship

    Spokespersonship does not start with the actual delivery of the message to the journalist. Preparations start much earlier.

  • Issues & Crisis Management

    If companies publicly communicate about issues or a crisis well, it protects them from further damaging their reputation.

  • Media Relations

    Companies that are used to only react to media enquiries start to see the benefits of communicating pro-actively and design a structured program.

  • Media Training, Messaging & Positioning

    There are many types of media training. I always have received very good feedback about an effective training which combines media management skills with Message House building.

  • Social Media and Content Management

    Content Management looks at how all earned, paid and owned communication channels are coordinated, for communication with different stakeholder target groups has to be in agreement.

  • Marketing / Brand PR

    Sponsorships of sports events, films or concerts are often a significant marketing investment for a company and therefore brands should aim for the support of a well organized unpaid PR program. 

Questions & Answers

 

What is the power sphere?

Picture your power sphere as a circle that runs from the top of your eyes, out to the tips of your outstretched hands, down to your belly button, and back up to your eyes again.

What does command presence mean?

He or she understands the material best, shows it, and has the confidence to take charge. They are typically dressed better than everyone else. They make stronger eye contact and have a firm handshake. They speak concisely and precisely. They remain calm. They use "open" gestures, palms up or open and hands apart. Their voices project. They walk, talk and look like inspiring leaders.

How much do vocal message delivery and non verbal communication matter?

A person's message consists of words on the one hand and non verbal communication such as vocal tone and body language on the other hand. Vocal delivery and body language make up a majority of a message's impact.

What is the ideal rate of speech for a face-to-face pitch or conversation?

The ideal rate of speech is 190 words per minute or around 3,400 words in 18 minutes.

What is the ideal length of time for a presentation?

The ideal length of time for a presentation is eighteen minutes because it is long enough to be serious and short enough to hold people's attention. By forcing speakers to use no more than 18 minutes, they tend to really be disciplined and focus on the key point they want to communicate.

What is the rule of three?

The rule of three means that people can remember three pieces of information really well; add more items and retention falls of considerably. It's one of the most powerful concepts in writing and communication.

 

 

 

Bibliography

Talk like TED, The 9 Public Speaking Secrets of the World’s Top Minds, by Carmine Gallo.

 

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